The New and Improved Blue Campaign

Earlier this month, Secretary of Homeland Security Janet Napolitano announced the launch of the redesign of DHS’ Blue Campaign.  The Blue Campaign provides information on training and outreach, how traffickers operate, and victim assistance to help keep the public informed.

With the redesign, the Blue Campaign is offering new, comprehensive resources for recognizing the indicators of human trafficking and knowing how to report suspected instances of human trafficking to law enforcement, as well as resources for potential victims.  DHS uses a victim-centered approach, which places equal value on the identification and stabilization of victims and providing immigration relief, as well as the investigation and prosecution of traffickers.

DHS recognizes everyone has a role to play and can make a difference in combating human trafficking.  For more information, you can visit, or you can also visit DHS’ Facebook page.


The Blue Campaign is the unified voice for DHS’ efforts to combat human trafficking. Working in collaboration with law enforcement, government, non-governmental and private organizations, Blue Campaign strives to protect the basic right of freedom and to bring those who exploit human lives to justice.


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