February 2 is Super Bowl Sunday. There are many campaigns going on to raise awareness about human trafficking.
The goal of the #HalftimeChallenge is to generate discussion and communicate facts and statistics using the Super Bowl as a platform to increase awareness about human trafficking.
On February 2nd, GAME DAY, participants will all post simultaneously during halftime, using all and any social media. We encourage all concerned individuals and groups to join in by using the hashtags #HalftimeChallenge and #HTchallenge during halftime on Sunday!
The #HalftimeChallenge encourages participants to plan a party or event, send HT Challenge images and information to organizations, contact friends and family and encourage them to participate, and POST POST POST! You can find a game plan by visiting http://halftimechallenge.net/game-plan.